Grammy award-winning trio Clean Bandit and South African vocal force Lloyiso have unveiled the striking new music video for their uplifting summer anthem “Believe”. Watch below.

Radiating warmth and optimism, the music video is a visual echo of the track’s poignant lyrics. Shot between London and the scenic Isle of Wight coastline the morning after Clean Bandit’s headline festival show, it shifts fluidly between intimate scenes of Lloyiso reflecting on his younger self in a bathroom mirror and carefree moments of him dancing freely in the shallows – bringing the song’s message of hope and self-belief vividly to life.

Entirely self-directed, produced and filmed by Clean Bandit, Grace from the band shares: “To be able to make mini films is the biggest joy for us. In this one we all truly embodied the meaning of the lyrics, especially Lloyiso himself, leaping across rocks on the coast of the Isle of Wight, with Jack and Luke filming with the tide coming in holding the massive camera up out of the water with brute strength and flying the drone. It was amazing!” 

Jack adds “haha it wasn’t that big of a camera!! I actually shot this on a RED Komodo with pretty much one lens. We decided to use anamorphic as it’s more dramatic. But it’s very annoying to make TikTok’s from it! I wanted to tell Lloyiso’s personal story of always believing and overcoming difficulties. I think Lloyiso is the best singer in the world and he is just lovely.”

Lloyiso was equally in awe of the process, saying “Clean Bandit amazed me the way they made the whole video themselves. Jack and I discussed the idea a lot and came up with this idea of the mirror-song. I really saw myself in the young actor playing the “younger me”, K’mai. At first I didn’t, but the more we filmed the more I was like “this IS me”. It was so fun.”

Lloyiso opened up about the song’s message of self-empowerment and perseverance saying "Believe” is about choosing yourself even when it’s hard, even when you’re unsure,” says Lloyiso. “This song is deeply personal, but I hope it resonates with anyone who's had to fight to hold on to their light.

Last month Clean Bandit and Lloyiso premiered a stunning acoustic version of “Believe” under the sunset skyline at the Isle of Wight Festival, as part of Sky’s Open House, before headlining the Big Top later that night. Watch here. 

 The London trio returned to releasing music in September 2024, marking a new era, with the release of the sweet single “Cry Baby” with Anne-Marie and David Guetta. The track sat stoically in the UK singles charts for over 10 weeks and garnered over 100 million streams, with Clean Bandit’s self-directed and produced music video showcasing their signature visual and musical prowess once again.

Since they broke through in 2013, Clean Bandit have given us a succession of era-defining anthems. From “Rather Be” and “Real Love”, “Symphony”, “Rockabye”,  “I Miss You” and “Solo”, to “Tick Tock” and many more; Clean Bandit have achieved four no. 1 hits and ten top 10 hits on the UK Singles Chart. Their incredible talent stretches further than their musical abilities. Known for directing, editing, and producing their own music videos, on YouTube “Symphony,” “Rockabye” and “Solo” have each surpassed 1 billion views, with “Rockabye” at over 3 billion views!! In 2023, the trio received a rare BRIT Billion Award in recognition of one billion UK streams and in 2024 they joined an exclusive club of UK bands – made up of only Arctic Monkeys, Coldplay, One Direction, and Queen - after garnering over a billion Spotify streams on four songs (“Solo,” “Rather Be,” “Rockabye,” and “Symphony”). They have had 8 Brit nominations as well as 2 top tens in America. Jack, the band’s key songwriter, has won two Ivor Novello Awards for his work, having also penned hits for other artists such as jCamila Cabello & Shawn Mendes, MARINA, Becky Hill, Jess Glynne and Ellie Goulding. 

Summer 2025 UK & European shows 

July 11th Moon & Stars Festival, UK

July 12th Vespremfest, HU

July 19th Splendor, UK 

July 26th Latitude Festival, UK

August 1st Lokserse Feesten , BE

August 2nd Areal 7, CZ

August 6th Starlite Festival, UK 

August 8th Gone Wild Festival, UK

August 10th SMUKFEST, DK

August 15th Lovestream Festival, SK

August 16th Newbury Racecourse, UK

August 23rd Camper Calling, UK

August 24th Gone Wild Festival, UK,

Author: Adam Bailey

Adam is a regular contributor for established press release distribution website Release-News.com. He writes on a wide range of topics including music.